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Genetic Material

23andMe

Content Campaign | Branding | Web Design | Video | Animation

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DNA DISCOVERY
MICROSITE

An interactive education game for players of all ages. Embark on an exciting exploration to discover the secret blueprint for all living things, aka our DNA!  You can navigate sixteen animated mini-lessons and test your knowledge with quiz question checkpoints along the way. 


 

VIDEO

A video that answers one simple question: "What are genetics clubs!?" Providing students a quick and easy crash course on the purpose and benefits of starting (or joining) a Genetics Club at their school. 


SOCIAL CONTENT


 
 

MAGAZINE

Layout and Design for the DNA Decoder magazine. Written by students, for students as a platform to connect, inspire and talk about DNA with colleagues, families, and community. Featuring: articles, interviews, cartoons, poems, songs, games, etc... 

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